https://www.mercedes-benz.com/de/fahrzeuge/
The finalists and winners of the 23rd MATERIALICA Design + Technology Award were announced at eMove360° Europe 2025 – AI is Driving the Mobility – International Conference & Exhibition for Electric & Autonomous Mobility (October 14 and 15). The expert jury selected the most innovative and sustainable products and projects from a total of more than 30 submissions as finalists for this prestigious award. It is the only award worldwide positioned at the intersection of design, technology, and materials. The category winners were honored in the beautiful setting of the Holiday Inn Munich Westpark on October 14.
The winner in the Process category is the sustainable underbody paneling “From Car to Car” from Mercedes Benz AG.
Doctoral student Simon Hoebel and Berthold Kronenbitter accepted the award on behalf of Mercedes-Benz and the project partners HKS, MOCOM and Autoneum and explained the advantages: “To promote the circular economy, Mercedes-Benz, together with its project partners HKS, MOCOM and Autoneum, has developed a component made of PP-GF20, using the example of the Mercedes-Benz C-Class. The thermoplastic material is made 100% from end-of-life vehicles (shredded light fraction, HKS). By changing the material (MOCOM), the CO2 footprint was reduced by around 40%. The LFT-D process at Autoneum enables efficient component production.” www.mercedes-benz.com
Simon Hoebel (M.) and Berthold Kronenbitter (l.) with the winning product and jury member Holger Czuday (r.) from the head of the Automotive Cluster Bayern Innovativ
The members of the eMove360° Award 2025 jury:
The distinguished jury of experts represents a cross-section of the industry, from academia and companies to the publishing industry, ensuring a comprehensive evaluation of all submissions for the Materialica Design + Technology Award and the eMove360° Award for Electric & Autonomous Mobility. Here is an overview: Holger Czuday, Head of Automotive Cluster Bayern Innovativ GmbH; Burkhard Holder, Global Director for Trends, Innovation and International Networks at the VDE Group; Christian Labonte, Manager Design Experience, Audi AG; Michael Lanz, lanz.design.consulting; Prof. Dr.-Ing. Markus Lienkamp, TU Munich, Head of the Faculty of Automotive Engineering; Robert Metzger, CEO & Publisher, eMove360 Media GmbH; Prof. Peter Naumann, Professor of Munich University of Applied Sciences, Department of Industrial Design; Prof. Dr.-Ing. Karl Reiling, Landshut University of Applied Sciences, Chair of Adhesive Technology and Composite Materials; Prof. Dr.-Ing. Holger Ruckdäschel, Head of the Chair of Polymer Materials at the University of Bayreuth, Managing Director of Neue Materialien Bayreuth GmbH; Nina Saller, Director, XbeyondS; Dr. Martin Vetter, formerly Head of Team MOTION Division Mobility at TÜV Süd.
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